Easiest Website Builders 2025

If you think building a website sounds daunting, try Squarespace, Wix, or Shopify. We’ve tested all three and dive into which is the best to launch your ecommerce website.
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Squarespace is the best web builder we’ve tested because it’s easy for anyone — including bloggers, artists, brick and mortar businesses, and ecommerce entrepreneurs — to use and customize.

If you’re a true beginner, however, then Wix’s comprehensive AI tools can get you started without any previous web-building knowledge. For online businesses, Shopify is the ecommerce platform on which many of your favorite stores are built, and it can easily help you do the same.

If you’re a little intimidated by the idea of building your own website, take a look at our three tested choices below. Carving out a space for yourself online has never been easier, and we think you’ll find the platform that’s perfect for you.

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In this article
The easiest website builders
Squarespace: Best overall
Wix: Best for beginners
Shopify: Best for ecommerce
FAQs
Bottom line: The best simple web builder

The easiest website builders

There are a ton of web builders on the market today, but some platforms are easier to use than others. When testing which website builders are the easiest to use, we considered AI automation and tools, tutorials, drag-and-drop functionality, number of pre-designed templates, overall usability, and more. These three easy web-building platforms stood out.

Top 3 no-code web builders compared

Our Pick
Star rating
5.0
4.8
4.6
Starting price Starts at $25.00/mo Starts at Free Starts at $29.00/mo
Free trial Yes — 14 days No, but offers free plan Yes — 3 days
Tutorials
Drag and drop (no code builder)
Complete AI web builder
Featured AI tools
  • Blueprint AI (web-building assistance)
  • AI brand identity creation
  • AI content generation integrations
  • AI product description generator
  • AI email marketing
  • New website onboarding
  • Fully automated web building
  • AI image creator and editor
  • AI text generator
  • AI content creator
  • AI SEO tags creator
  • AI web teaser videos
  • AI site assistant
  • Shopify Magic (ecommerce web-building assistance, content generation, customer support, email marketing, and more),
  • Shopify Sidekick (AI assistant for merchants)
# templates 180 800+ 100+
Site analytics Yes, with all plans Yes, starting with the Core plan Yes, with all plans
Ecommerce tools Yes, with all plans Yes, starting with the Core plan Yes, with all plans
Learn more Get Squarespace

Read Our Squarespace Review

Get Wix

Read Our Wix Review

Get Shopify

Read Our Shopify Review

How we test web builders

We use our proprietary grading rubric in all of our testing, which considers ease-of-use, design, price, compatibility, and features (among other metrics). 

Our testing process is designed to ensure that the product isn't too confusing, delivers on its claims, and offers you a lot for a reasonable price. We sign up for each option ourselves, just like you would. Our ratings reflect the real-world performance of the product, which allows us to give our best advice on whether or not it's worthwhile.

To learn more about how we test, check out our full testing methodology here.

Squarespace: Best overall

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On Squarespace's website
Website Builders
Squarespace
  • Easy to use drag-and-drop platform like Wix
  • Offers ecommerce tools for sales, payment, and fulfillment
  • Not designed for businesses that want to scale

Who it’s best for

Businesses that do in-person sales but also need a gorgeous website as an online landing place for their goods and services will find Squarespace very useful. The ecommerce tools can handle online orders while the blogging and image capabilities give businesses, artists, and those wanting a site additional resources to showcase their talents.

Squarespace invoicing

What we liked

Professional look: The professionally designed templates aren’t just visually appealing; they’re also customizable. So, while you’ll get a professional design and layout, you also have the ability to make it all your own, even if you didn’t know how to build a website before you began.

Squarespace website builder drag-and-drop for All About Cookies test website
Squarespace website builder drag-and-drop for All About Cookies test website

All-in-one: Squarespace includes hosting, security, and ecommerce in one platform, which means you won’t have to worry about integrating multiple products together to get the results you want. Websites can get hacked, and if you have customer or user profiles set up, that puts their personal information in danger. Having integrated security is a must.

Squarespace settings for All About Cookies review

What we didn’t like

Higher costs: As your ecommerce business grows, the site costs are going to increase. Squarespace is one of the more expensive web builders. While the tools and resources are top-notch, you’ll still need to consider your budget before using the service.

Read Our Squarespace Review

Wix: Best for beginners

4.8
Editorial Rating
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On Wix's website
Website Builders
Wix
  • Free plan includes comprehensive AI and editing tools
  • Easy-to-use platform with intuitive design elements
  • Ecommerce sites will need paid plans

Who it’s best for

Wix may be a good choice if you’re new to web building but don’t want to take endless classes and tutorials. Wix’s intuitive AI tools help you build visually appealing websites with very little effort. We found it to be the most beginner-friendly web builder.

Wix dashboard

What we liked

Free: The free plan is surprisingly robust, including a handful of AI tools to help you build an impressive website. While you can’t use a custom domain with the free plan, it does allow you all the time you need to get your site up and running. When you’re ready to move to a custom domain, you won’t have to worry about launching your site unprepared. It’s one of the best website builders we’ve tested firsthand.

Wix widget and app market for All About Cookies test website
Wix widget and app market for All About Cookies test website

Low effort: We can’t stress enough how easy Wix is to use. When we tested it, we had a visually appealing site in less than five minutes after answering only a few questions. If you’re an artist looking for a portfolio site or a blogger just getting started, Wix makes it nearly effortless.

Wix customize webpage build

What we didn’t like

Limiting: While we love Wix’s simplicity, we also feel it’s a little limiting as you grow a business. If your only goal is to blog or host an artist site, you can likely stay with Wix. If your goal, however, is to have a bustling ecommerce site, then eventually you’ll have to migrate to a stronger platform like Squarespace or Shopify.

Read Our Wix Review

Shopify: Best for ecommerce

4.6
Editorial Rating
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On Shopify's website
Website Builders
Shopify
  • Is designed for growing businesses and has automated ecommerce tools
  • Offers unlimited product listing with all subscription tiers
  • Not for beginners

Who it’s best for

Some of the most powerful ecommerce sites are built on Shopify’s platform. If you want to run a successful online store, then Shopify is the place for you. It has everything you need, from AI tools to design your site to marketing and analytics to give you all the insights you’ll need to make money from your website.

Shopify Preferences page for All About Cookies test website
Shopify Preferences page for All About Cookies test website

What we liked

Shopify Academy: Shopify actually offers tips that expand with your business, so you can continue to grow, learn, and scale. Even though Shopify is one of the most used ecommerce platforms in the world, it still invests in the individual entrepreneurs using its site.

Shopify analytics

Unlimited product listing: This is one of the main reasons Shopify is so great for ecommerce. Unlike many competitors, Shopify doesn’t limit the number of products you can list on your site. Whether you’re selling printable PDFs or sourcing dropshipping items on a large scale, Shopify gives you the space to do what you need.

Shopify products dashboard for All About Cookies

What we didn’t like

Not beginner friendly: Shopify is a powerful tool that’s easy to use, but it’s not one that beginners could easily latch onto without additional learning tools. This is likely why there are resources like Shopify Academy: You need a foundation for Shopify. Once you’ve learned how to use its tools, Shopify can be an easy and useful asset, but it may take a little bit of time upfront to get going.

Read Our Shopify Review

FAQs

What is the easiest website builder to use?

Wix is, by far, the easiest website builder to use. Its AI is intuitive, and its building tools are beginner-friendly. We were able to put together a functional and beautiful website in less than an hour, though you can have a site up in minutes. It’s one of the best AI web builders available.

What is the easiest way to make a website for free?

Wix is the easiest way to make a website for free. It offers AI tools that build a site for you after answering a few questions. The customization tools are helpful and easy to use. And if you want to grow your website, the paid plans are reasonable.

Can I build a website without coding?

Yes! You can absolutely build a website without coding. Squarespace, Wix, and Shopify all offer AI web builders, drag-and-drop options, and predesigned templates. And if you do know code, you have the option to use that in your site as well to add unique elements.

Which is easier to use, Wix or Google Sites?

Honestly, we think Wix is easier to use and produces a better website than Google Sites. While both are free, Wix just comes out better.

Bottom line: The best simple web builder

Squarespace is the best web builder available, whether you have a physical business that needs a website or if you exist purely online. Wix is definitely the easiest and best for beginners, and Shopify has the best ecommerce tools while also being relatively easy to use.

Website building used to be a hard skill that took a lot of time and effort to learn and execute. Instead, now you can design your own website in a matter of hours with one of these easy builders.

Want to learn more about how our picks for the easiest website builders compare? Check out our in-depth web builder comparisons:

3 easiest web builders 2025

Starting price Best for Learn more
Starts at $25.00/mo Best overall View plans

Read Our Squarespace Review

Starts at Free Best for beginners View plans

Read Our Wix Review

Starts at $29.00/mo Best for ecommerce View plans

Read Our Shopify Review

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Author Details
Mary is a seasoned cybersecurity writer with over seven years of experience. With a B.S. in Liberal Arts from Clarion University and an M.F.A. in Creative Writing from Point Park University, she educates audiences on scams, antivirus software, and more. Her passion lies in educating audiences on helpful ways to protect their data.